Big Green Declaration for Change Says It’s Time for a New Biz Model

There is a silver lining in the economic meltdown and environmental crises we face.

Biz woman and globe These twin ‘evils’ have created an unprecedented opportunity to throw out old business models in favor of new approaches that will redefine prosperity in terms of health and wellness, work-life balance, and environmental protection.

For decades, “old business” advocates successfully argued that we could not have both a clean environment and a thriving economy. We now know, nothing could be further from the truth. Safeguarding the planet is the linchpin to our economic renaissance.

This realization could not come at a more critical — or exciting time, especially for women? Why?

For the first time, women are on the verge of overtaking men as the nation’s breadwinners. Women are looking for meaningful employment in enterprises that are socially responsible and environmentally relevant as well as economically rewarding. Women are also seeking the kind of independence that allows them to fulfill their personal goals while cultivating their professional ambitions.

I have just published: A Big Green Declaration for Change: Why Going Green is the Ultimate Success Strategy for Women Entrepreneurs. It lays out a vision for a new approach to business that I believe we must take to recover economically and get the planet back on track.

Read it. Think about it. Do it.

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About Diane

Diane MacEachern is a mother of two kids, best-selling author and award-winning entrepreneur with a Master of Science degree in Natural Resources and the Environment. She founded Big Green Purse because she is passionate about sharing her experience and expertise with anyone who wants to live green and save money doing it.

3 thoughts on “Big Green Declaration for Change Says It’s Time for a New Biz Model”

  1. Let me know what you think. I hope you feel more hopeful after you read the Declaration. People have gotten so downtrodden – I hope the Declaration helps you re-imagine the future!

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